The start of classes for the seventh generation of the doctoral program Business Economics in Digital Environment was formally marked on November 7 at the Faculty of Economics and Business, University of Dubrovnik. The program is run jointly by the Faculty of Economics and Business, University of Dubrovnik, and the Faculty of Economics and Business, University of Zagreb. It is the most internationalized postgraduate program in economics, and has so far brought together students from more than 20 countries on three continents.

“Digital transformation is changing the way organizations operate and is shaping economic development. That is why it is important to give doctoral students a high-quality academic environment where they can develop their knowledge and research solutions to the challenges of modern business. The doctoral program run jointly by the University of Dubrovnik and the University of Zagreb brings together the expertise of two academic communities and contributes to advancing scientific knowledge in the field of the digital economy,” said Professor Nebojša Stojčić, PhD, Rector of the University of Dubrovnik and head of the doctoral program.

On behalf of the University of Dubrovnik, the doctoral students were addressed by Associate Professor Barbara Puh, PhD, Dean of the Faculty of Economics and Business, and Professor Ivana Pavlić, PhD, member of the Doctoral Program Council from the Faculty of Economics and Business, University of Dubrovnik.

The new generation of doctoral students was also welcomed by Professor Sanja Sever Mališ, PhD, Dean of the Faculty of Economics and Business, University of Zagreb; Professor Zoran Krupka, PhD, Vice Dean for Quality Management, Internationalization and Research at the Faculty of Economics and Business, University of Zagreb; and Professor Goran Vlašić, PhD, co-head of the program from the Faculty of Economics and Business, University of Zagreb.

Since its launch, the program has brought together a research community with diverse professional backgrounds. Its doctoral students come from business, the public sector, tourism, finance, marketing, management and international business. The seventh generation continues this tradition of linking business practice with scientific research in the digital economy, a field key to understanding the future of business.